Last October, Internet Retailer published its 2015 Guide to B2B eCommerce. In it, the editors heralded that U.S. B2B eCommerce companies would generate $1 trillion in sales in 2014, significantly surpassing B2C eCommerce sales. With so many sales opportunities on the line, it’s not surprising to hear that B2B businesses are upping the ante when it comes to marketing their companies. Although there can be some overlap in regard to how both B2B and B2C businesses go to market, there are... Subscribe to this list via RSS Blog posts tagged in B2B master catalog
Last October, Internet Retailer published its 2015 Guide to B2B eCommerce. In it, the editors heralded that U.S. B2B eCommerce companies would generate $1 trillion in sales in 2014, significantly surpassing B2C eCommerce sales. With so many sales opportunities on the line, it’s not surprising to hear that B2B businesses are upping the ante when it comes to marketing their companies. Although there can be some overlap in regard to how both B2B and B2C businesses go to market, there are...