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Getting 2014 off to a good start with a seasonal, year-round shopping guide Historically, consumers have held off on big electronics purchases during the early part of the year, saving them for Black Friday’s door-buster deals. This year, however, the verdict is still out as to whether the biggest shopping day of the year still holds the same level of anticipation. Regardless, anyone in retail can agree: Black Friday and Cyber Monday have taken up a big chunk of the daily workload over the past few months – and then some.   So although...

November 04, 2013 Written by NetSphere Category: eCommerce
The history and future of Black Friday The countdown to Black Friday is in full effect. With less than one month before the year’s biggest shopping day, retailers are calling for all hands on deck to ensure that the day is a huge sales success. But despite the full-blown focus that some businesses place on Black Friday, many might not know how it got its start – or if it’s still as powerful for sales as it once was.   According to BlackFriday.com, the term Black Friday was...

August 26, 2013 Written by NetSphere Category: Uncategorized
Lessons learned from past holiday shopping seasons Last year, as shoppers carefully crafted their game plans for Black Friday, visitors to the Best Buy website were greeted with the following message: "Our site is incredibly busy! Please be patient while we shovel you a path."   So, not only were consumers unable to peruse the site’s doorbuster deals, but investors, too, were unable to boost their already waning confidence in the underperforming electronics retailer.   Best Buy was, of course, able to bounce back – the issue happened...
The importance of a code freeze before the holiday shopping season Making last-minute changes to a website is like opening the door for error. And introducing the possibility for errors can potentially create difficulties for shoppers. As most webstore owners know, there’s no room for errors of any kind during major shopping events like Black Friday, Cyber Monday or the holiday shopping season in general.   And that’s why it’s understood between the developers who make changes to a site and the business owners who oversee it that changes shouldn’t be made...

November 20, 2012 Written by NetSphere Category: eCommerce
Black Friday, the biggest shopping day of the year, isn't something to take lightly. Considering the crowds that will be lining up in just three days, it’s highly advised to start practicing your defensive moves now. And, you might want to be armed with more than just a super-charged coffee. Last year, a woman pepper-sprayed fellow shoppers to get her hands on a discounted Xbox 360 – and that was one of the minor incidences.   Or, you can just skip...