Blog

Subscribe to this list via RSS Blog posts tagged in ecommerce

October 23, 2013 Written by NetSphere Category: Tech Trends
10 eCommerce advantages that come with OSS Open-source software or OSS represents a community approach to developing software where anyone can copy, modify and redistribute the source code without paying royalties or fees. This is opposed to commercial software vendors whose source code is not distributed, is treated as intellectual property and whose customers pay licensing and maintenance fees for the use of that software.   To get a better understanding of how freedom and flexibility can be achieved through OSS, the team here at NetSphere Strategies put...

October 21, 2013 Written by NetSphere Category: B2B
IBM emerges as No. 1 choice for B2B eCommerce In a recent study conducted by Forrester, IBM was chosen as the top B2B eCommerce vendor when compared to other major providers. The report, titled “The Forrester Wave: B2B Commerce Suites, Q4 2013,” is the first of its kind, evaluating 66 criteria, such as community features, 24x7x365 ordering, real-time customer service, expedited shipping, mobile, integration with back-office systems, fulfillment workflows and inventory management.   “For B2B commerce, IBM comes to market with three core products: Websphere Commerce, Sterling CPQ, and Sterling...

October 14, 2013 Written by NetSphere Category: Websphere Commerce

When IBM released V7.0 for the WebSphere Commerce platform, the goal was to provide a powerful customer interaction platform for cross-channel and online commerce. And although some time has passed, there are still some businesses that haven’t made the move to IBM's most recent version. Many of those businesses may be delaying their adoption of V7.0 due to a lack of understanding surrounding the platform changes that came with it. Many others might be holding off until the benefits of doing so can be better understood.

In the video shown above, the IBM team delivers on both accounts, offering a high-level summary of the enhancements available on V7.0, including the hardware, operating systems and browsers that are supported – and those that are not. The IBM video also highlights the features that are available, such as automated multi-channel marketing, mobile commerce and social networking.

For businesses that are committed to focusing on omni-channel retailing, V7.0 simplifies those efforts. For example, the mobile upgrades now available help eCommerce companies better engage with consumers who want to shop in-store while simultaneously researching prices and other options on their phones. The SMS capabilities found within the upgrade are also incredibly valuable, considering the growing prevalence for text-based marketing and promotional messages.

"E-commerce is no longer simply about selling things online," IBM states. "It's about delivering a seamless, integrated experience across all touch points. With the introduction of Web 2.0 technologies, e-commerce is now about transforming customer shopping experiences to leverage the power of your brand, providing a rich, personalized experience across multiple channels of your business."

Keeping those objectives at the core of IBM operations, six feature packs have been delivered since V7.0 launched. But before WebSphere Commerce users will be able to take advantage of the added functionality found within each of those feature packs, they will have to ensure that they are working on the V7.0 platform. To get assistance bringing your eCommerce site up to date, feel free to reach out to the team at NetSphere Strategies. We’d be happy to pick up where the above video left off.

Yummi Candles – a bright example of North American manufacturing Yummi Candles, a North American brand currently holding the largest range and selection of unscented candles, found its roots in the age-old adage that necessity is the mother of invention. And nearly 40 years later, it’s holding true to that philosophy by continually re-inventing and improving its unmatched collection of product offerings. When company co-founder, Steve Stratakos, was cutting his teeth in the working world as a maître d’ in a high-end seafood company, he didn’t necessarily fit the mold of...

October 04, 2013 Written by NetSphere Category: eCommerce
Taking a closer look at eCommerce sites with technical assessments For anyone who’s visited China, one of the first things a traveler notices is the grandeur of its growing infrastructure. Upon closer inspection, however, things might not be as they seemed from afar. Whether it’s the more than 1 billion people who cause substantial wear and tear or the sometimes bizarre design, the façades can, at times, be deceiving. The same can be said for some eCommerce websites that on the offset are attractive and inviting, but in reality, are hampered...
Omni-channel retailing through the perspective of order management In today’s omni-channel environment, there are so many different buyer types coming in. Some want to buy online and pick up their purchases in-store. Some just want to window shop on a website, but potentially make final purchase decisions in a brick-and-mortar location. Still others want to comparison shop on their phones while perusing a store's racks.   One of the common themes facing retailers, however, is that there’s often a separation of inventory for in-store versus online. The challenge then...
4 things to be aware of before selling on eCommerce marketplaces Calling retailers of all shapes and sizes! There’s a lot of money to be made by making your products available on various marketplaces, like Amazon, eBay and Rakuten (formerly Buy.com). It's good to be aware, however, that with those opportunities, comes an additional cache of responsibilities.   It’s one thing to toss your goods onto an eCommerce marketplace, but it’s quite another to do it following best practices:   1. Tracking inventory   Amazon suggests that merchants update their online inventory...

September 20, 2013 Written by NetSphere Category: Uncategorized
iOS features find inspiration from The Simpsons, eCommerce Without Steve Jobs, the designers at Apple are finding inspiration in unexpected places. And actually, that was always the case – even during the days when Jobs resided over the company.   According to Scott Forstall, former senior vice president of iOS software, in a recent report compiled by the editors at Fast Company, tackling the iPhone keyboard can be linked back to an old episode of The Simpsons where a memo is erroneously changed from “Beat up Martin” to “Eat...
IBM puts the spotlight on the customer at its Smarter Commerce workshop On Sept. 18, 2013, in downtown Chicago, a wide variety of IBM business partners gathered at 71 S. Wacker Dr. to learn about the wide array of products found under the Smarter Commerce umbrella. The overarching theme of the business partner event, however, focused on how those solutions can put the customer in context.   John Davidson, sales executive with the Global Smarter Commerce team, kicked off the two-day event by setting expectations for attendees. He explained that the Smarter Commerce...

September 17, 2013 Written by NetSphere Category: eCommerce
6 tactics shoppers are using that e-retailers should be aware of Open an issue of Real Simple magazine and it’s easy to see who their target audience is: successful women, working moms, fashion-conscious ladies and don’t forget, aspiring domestic goddesses. The content found within is all geared at making the modern woman even savvier than she already is, and that was definitely the case with a recent issue.   “Web shopping is ultra-convenient,” penned the Real Simple editors, “but getting it when you want it (how much for two-day shipping?) and how...