Having been employed by such technology titans as AT&T and IBM, I have seen far too many situations where companies move to a new eCommerce platform but didn’t understand the reasons why. I remember a B2C site that suffered from sluggish performance from day one. I was told after the fact that the company didn’t have to migrate to a new platform if someone had known to update a configuration file to allow the site to consume more available memory...

When the winter weather breaks and spring comes into view, many eCommerce companies start looking for big projects to put them in a better position for the busy months ahead. Replatforming and redesigning are two popular springtime projects, but are they always necessary? Too often, business owners start looking around for improvements and latch on to features in a solution that they don’t even need. Before you get stuck in this rut and potentially waste time and money, ask yourself a...